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New Year New Benefits Campaign 

2020

The New Year New Benefits campaign is an annual campaign for Pacific Dental Services® 
Kid's Dentistry Brand encouraging parents to take advantage of their child's newly renewed dental benefits. The theme I conceptualized for this year was "Be Healthy. Be Happy." 

 

"Just like you, we want the best for your kids. And we believe a healthier, happier smile is a key ingredient to getting there." 

 

The idea of the campaign was to show kids and their parents that they can be anything they want to be, whether it's being brave, being silly, being loved or being kind, all while having a healthy smile. 

Programs: Illustrator; Indesign; Photoshop; After Effects.
 

Conceptualized theme and design for flyers, mailers, social posts, and landing pages.

MAILERS

LANDING PAGES

FLYERS

SOCIAL POSTS

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